Opus Research:
In the Post-Telephone World, it is all about Conversational Messaging

Interactions are atomic; conversations are engaging. 


Deploying Artificial Intelligence that allows customers to engage with organizations on their own terms is critical for superior customer experiences today. To achieve this goal, many customer service organizations are investing in technology and people to balance operational excellence with service excellence.

In this whitepaper, Opus Research explores how these two fundamental objectives — operational excellence and service excellence — do not need to be at odds with one another.

Download this whitepaper and gain access to new research that explores:

  • Why engagement requires a conversation — and why conversations require a messaging platform
  • How traditional service metrics discourage authentic engagement (and what to use instead)
  • The perceived “omnichannel” imperative, and why phone calls are now “Plan B”

Download Whitepaper

Powering customer support for top brands.

    • Microsoft
    • Supercell
    • Vaicom
    • Honeywell
    • Virgin
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  • wallapap